Why Shopify Plus?

Shopify was founded in 2006 with the primary goal of overcoming the obstacles businesses encounter when selling products online. After eight prosperous years in the market, the eCommerce behemoth expanded into key retail sectors such as apparel, beauty, and home decor, leading to the introduction of Shopify Plus for advanced eCommerce solutions.

In 2014, Shopify Plus entered the booming online shopping landscape alongside Magento and other notable CMSs, which were launching their competitively efficient versions. The platform quickly gained the favor of major retail brands due to its exceptional user support and comprehensive integration features.

Beyond technical assistance, Shopify Plus offers numerous benefits to rapidly growing businesses. The following statistics illustrate how Shopify is revolutionizing online shopping for the better:

• Over 12,000 eCommerce websites are built on Shopify Plus, with some of these sites generating annual sales in the billions.
• Among all Shopify Plus eCommerce websites, 71% of stores have active Instagram pages, while 69% of sites receive traffic from Facebook.
• 56% of Shopify Plus eCommerce websites are based in the United States, and 8.6% have physical stores in the UK.
• The most popular categories on Shopify Plus eCommerce websites include Clothing, Beauty & Personal Care, and Interior & Home Decor.

Top Benefits of Shopify Plus

Cost efficiency 

Shopify Plus is considered a more cost-effective choice. Through its bundled pricing, Shopify Plus provides a wide range of configuration options while removing any extra per-transaction fees.

Multifaceted Channel

While Shopify excels at facilitating online sales, Shopify Plus enables the development of a comprehensive online marketplace with impressive B2B capabilities. It allows you to create distinct user interfaces for buyers and vendors, managing your eCommerce storefront alongside a wholesale portal.

Shopify Plus’s enterprise eCommerce solutions empower you to tailor your store and establish separate pricing for B2B and B2C platforms.

Customized Checkout

An online shopping store depends on a smooth checkout process to convert website visits into successful sales. Shopify Plus eCommerce websites can be customized to provide a seamless checkout experience, allowing buyers to discover the brand’s value.

This tailored configuration is made possible by the new Shopify checkout extensibility, which enhances the open-source compatibility of this CMS powerhouse. Additionally, you can use Shopify Plus checkout extensibility to customize other aspects of your shopping website, making it more user-friendly.

Free expansion stores 

Shopify Plus is the ideal enterprise solution for high-end eCommerce brands and flourishing retail businesses worldwide. While other content management systems demand rigid changes for international growth, Shopify Plus enables global expansion at no additional cost. With this cost-effective platform, you can launch eCommerce stores in countless regions and accept payments in various currencies online.

Although this is also possible with the original version of Shopify, Shopify Plus permits eCommerce websites to expand with up to 9 additional stores for free. It offers other convenient features such as local shipping and content localization for improved conversion rates.

Sales through Social Media Integration

Shopify Plus not only supports integration with a variety of social media platforms for eCommerce websites, but it also empowers businesses to generate sales across different channels. This takes advantage of your brand’s popularity to enhance eCommerce revenue.

Broad Reach of Global Audiences

Shopify Plus offers all the features an enterprise-level retail business could desire for a seamless online shopping experience. It ensures your eCommerce site is accessible worldwide with multi-currency configurations and a robust marketing framework.

Shopify Point Of Sale (POS)

Featuring a built-in POS system, Shopify equips eCommerce websites with the capability to operate a highly profitable business from anywhere in the world. Whether you are selling products online or at a local store, the POS system consolidates all sales-related data and transforms it into insights for enhancing the user experience during store checkout. Shopify Plus includes a pro plan, allowing you to save on POS expenses.

Access to Enterprise Apps

This notable advantage of Shopify Plus also reveals the cost-effective aspect of the world’s most distinguished eCommerce CMS. By choosing Shopify Plus and its bundled user plan, you gain complimentary access to numerous enterprise applications unavailable to standard Shopify users.

Launchpad is one such benefit that encompasses sales analysis, the introduction of various product ranges, and content modifications. Its script editor enables you to customize an entire eCommerce store.

Engagement with Flash Sale Launches

Few things attract buyers as effectively as a flash sale or a new product launch with pre-existing market hype. As the most suitable choice for eCommerce enterprise brands, Shopify Plus offers a gateway to customer interests through enhanced audience engagement options.

Shopify Plus boasts significant scalability to manage substantial website traffic and includes bot protection for server adjustments. Minor settings in your online store can draw in more buyers without risking website downtime.

Dedicated Account Manager

Shopify has made significant strides in the realm of online shopping, not just as a CMS portal, but also as a brand offering steadfast merchant support. Uninterrupted customer support is essential for any small or large-scale brand, as well as the overall service experience.

With Shopify, you can receive technical assistance from professionals through chat, phone calls, or email. However, Shopify Plus offers the advantage of a dedicated account manager. Shopify Plus assigns a personal account manager with comprehensive technical expertise to merchants, ensuring their online stores operate seamlessly without any issues.

In summary, Shopify serves as a suitable CMS option for small and medium-scale retail stores venturing into the dynamic world of online shopping. However, a multifaceted retail enterprise with a diverse customer base across numerous regions can greatly benefit from Shopify Plus. A strategic migration from Shopify to Shopify Plus can be a transformative shift, turning your limited retail business into an expansive online shopping brand that delivers products worldwide.

In search of a reliable technology expert for Shopify Plus migration? Feel free to contact our Shopify experts.